Identity 2.0 as a Neologism_the next generation of identity, 29 August - 17 October 2009
A situation by Edwin Stolk at the group show People You May Know|PYMK and was curated by Hester Scheurwater.
The title of the group show refers to Facebook and the way it makes you connect with people you might know.
For this project I focused on the structures of our consciousness in this process. We try to understand the complexity of ourselves and our surrounding. We use science to create understanding over the living and non-living 'things'. We categorize people and 'things'. This way we become able to understand and order our surrounding by knowledge.
The environment I arranged for this show was temporary and site specific. With elements from the neighborhood, the site itself, connected with existing video material. I tried to achieve a site for ambiguous connections and interpretation, with the purpose to refresh our view on the daily order, the daily arrangements by knowledge. This action could possibly contribute to new forms and ideas in forming our identity.
Identity 2.0, is also called digital identity and is created to login on more network sites at once, using emerging user-centric technologies, instead of one by one. This digital identity is in my opinion an interesting metaphor for a subjective identity, which could lead to new perspectives on our shared daily surroundings.
The word neologism in the title refers to the meaning "new word", or the act of creating a new word and a synonym for it. Here it means the new meaning of the word 'identity' by changing the perspectives on the understanding of identity.
Article published in PZC [Dutch] PZC 10 September 2009 article 'Kunst met scherpe kanten' by Nico Out